1. We enrich your lead data to uncover your prospects’ economic, lifestyle, persona & demographic attributes
2. Through AI & machine learning, that data is made actionable by predictively assigning prospects to a persona group and tagging them to a persona based campaign.
3. Creative development begins. Our world-class team of brand storytellers and designers craft dynamic content campaigns to match each prospects’ unique persona.
4. As soon as a lead funnels in, the first email & text message campaign is delivered within seconds.
5. An automated series of emails & text messages are sent in a sequence to drive the prospect to a to an inbound call or custom-built landing page that captures a date and time for their quote.
6. The prospect continues to receive campaigns over a fifteen-day period. As soon as the prospect books a hard appointment or opts out, our campaigns seize to deliver.